Gucci Says “Buon Viaggio” With Its New Pop-Up at South Coast Plaza
by KELSEY McKINNON, ANDREW BARKER and ELIZABETH VARNELL | C Magazine
November 02, 2022
As we collectively resume our pandemic-delayed adventures, Gucci is celebrating our return to the skies, roads and seas with an ephemeral store devoted to Gucci Valigeria, the brand’s travel selection of luggage, carry-ons and accessories. Open at South Coast Plaza for the holidays through spring 2023, the 4,500-square-foot space is a testament to the notion that there is truly a Gucci bag or case for everything. The concept pays homage to company founder Guccio Gucci, who launched his Florentine luggage atelier in 1921 after finding inspiration in London, where he worked as a porter at The Savoy Hotel, surrounded by the international jet set. The new Gucci Savoy collection of heritage-infused, travel-ready pieces (featured in store) is proof the Italian house is still honing its ever-expanding offerings for globetrotters. The brand’s assortment of leather goods, including trunks, hatboxes, briefcases, backpacks, overnight bags, totes, wallets and purses, are arguably the chicest way to interpret the old adage about enjoying the journey. 3333 South Bristol St., Ste. 1212, Costa Mesa; gucci E.V.
